{"id":1316,"date":"2025-07-05T17:36:39","date_gmt":"2025-07-05T17:36:39","guid":{"rendered":"https:\/\/dev-new.centum-test.site\/cases\/swiss-impact-store\/"},"modified":"2025-10-28T12:17:28","modified_gmt":"2025-10-28T12:17:28","slug":"swiss-impact-store","status":"publish","type":"case","link":"https:\/\/www.centum-d.com\/en\/swiss-impact-store\/","title":{"rendered":"Swiss Impact Store"},"content":{"rendered":"<section class=\"one-case-top\">\n\t<div class=\"one-case-top-bg-wrapper\">\n\t\t        <div style=\"background-image:inherit; background-repeat: no-repeat; background-size:cover; width: 100%; height: 100%; background-position: center; \" data-bg-image=\"url(&#039;https:\/\/www.centum-d.com\/wp-content\/uploads\/2025\/07\/Swiss-2.png&#039;)\" class=\"lazyload\">\n\n        <\/div>\n        \t<\/div>\n\t<div class=\"container\">\n\t\t<div class=\"one-case-top-inner\">\n\t\t\t                <ul class=\"breadcrumbs\">\n\t\t\t\t\t<li><a href=\"#\">Centum-D<\/a><\/li>                <\/ul>\n\t\t\t\t\t\t<h1 class=\"section-title\">\n\t\t\t\tSwiss Impact <span>Store<\/span>\t\t\t<\/h1>\n            <div class=\"one-case-top-text\">\n\t\t\t\tSwiss Impact Store is a sustainable online marketplace. It features producers of eco-friendly fashion, beauty &amp; home products, focusing on the sustainability of both materials &amp; production, as well as packing &amp; delivery. The client asked for an audit of their Instagram account followed by proper management &amp; MetaAds            <\/div>\n\t\t\t                <div class=\"link-wrapper\">\n                    <a href=\"http:\/\/swissimpactstore.com\" class=\"link\" target=\"_blank\" rel=\"noopener\">\n\t                    swissimpactstore.com                    <\/a>\n                <\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section class=\"problem\">\n\t<div class=\"top-decor\"><\/div>\n\t<div class=\"center-decor\"><\/div>\n\t<div class=\"bottom-decor\"><\/div>\n\t<div class=\"container\">\n\t\t<div class=\"problem-inner\">\n\t\t\t                <h3 class=\"section-subtitle\">problem<\/h3>\n\t\t\t\n\t\t\t                <h2 class=\"section-title\">main problem<\/h2>\n\t\t\t\n\t\t\t                <div class=\"problem-text\">\n\t                <p><span data-sheets-root=\"1\">The project has stalled due to a lack of clear brand identity and disorganized content. The main challenge is serving two distinct audiences (customers and vendors) within a single account, which dilutes the message and hinders engagement<br \/>\n<\/span><\/p>\n<ul>\n<li><span data-sheets-root=\"1\">Slow account growth<\/span><\/li>\n<li><span data-sheets-root=\"1\">Lack of a clear brand identity and visual positioning<\/span><\/li>\n<li><span data-sheets-root=\"1\">Chaotic content creation &amp; posting<\/span><\/li>\n<li><span data-sheets-root=\"1\">Undefined audience, unclear style of communication with audience &amp; brand promotion<\/span><\/li>\n<li><span data-sheets-root=\"1\">Lack of informative &amp; engaging content<\/span><\/li>\n<li><span data-sheets-root=\"1\">The need to serve two distinct user groups in one account (customers &amp; vendors)<\/span><\/li>\n<\/ul>\n                <\/div>\n\t\t\t\n\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\n<section class=\"cases\">\n    <div class=\"container\">\n        <div class=\"cases-inner\">\n\n            <div class=\"cases-info\">\n\t\t\t\t                    <h3 class=\"section-subtitle\">Overview<\/h3>\n\t\t\t\t\n\t\t\t\t                    <h2 class=\"section-title\">Summary<\/h2>\n\t\t\t\t\n\t\t\t\t                    <div class=\"slider-navigation\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t                                <div class=\"slider-navigation-item\">Defined &amp; described brand audience, increased account reach<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                <div class=\"slider-navigation-item\">Formed brand visual and conceptual associations for further promotion on the market<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                <div class=\"slider-navigation-item\">Expanded target audience through engaging more male audience &amp; creating informative and interesting content<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t                                <div class=\"slider-navigation-item\">Reached set goals in just 7 days &amp; kept showing good results with no paid or black promotion techniques<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t                    <\/div>\n\t\t\t\t            <\/div>\n\n            <div class=\"cases-slider-wrapper\">\n\t\t\t\t                    <div class=\"cases-slider swiper\">\n                        <div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t                                <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t                                        <div class=\"img-wrapper\">\n                                            <img decoding=\"async\" data-src=\"https:\/\/www.centum-d.com\/wp-content\/uploads\/2025\/07\/Img.png\"\n                                                 alt=\"\"\n                                                 src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 625px; --smush-placeholder-aspect-ratio: 625\/648;\">\n                                        <\/div>\n\t\t\t\t\t\t\t\t\t                                <\/div>\n\t\t\t\t\t\t\t                                <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t                                        <div class=\"img-wrapper\">\n                                            <img decoding=\"async\" data-src=\"https:\/\/www.centum-d.com\/wp-content\/uploads\/2025\/07\/Img-2.png\"\n                                                 alt=\"\"\n                                                 src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 625px; --smush-placeholder-aspect-ratio: 625\/648;\">\n                                        <\/div>\n\t\t\t\t\t\t\t\t\t                                <\/div>\n\t\t\t\t\t\t\t                                <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t                                        <div class=\"img-wrapper\">\n                                            <img decoding=\"async\" data-src=\"https:\/\/www.centum-d.com\/wp-content\/uploads\/2025\/07\/Img-3.png\"\n                                                 alt=\"\"\n                                                 src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 625px; --smush-placeholder-aspect-ratio: 625\/648;\">\n                                        <\/div>\n\t\t\t\t\t\t\t\t\t                                <\/div>\n\t\t\t\t\t\t\t                                <div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t\t                                        <div class=\"img-wrapper\">\n                                            <img decoding=\"async\" data-src=\"https:\/\/www.centum-d.com\/wp-content\/uploads\/2025\/07\/Img-5.png\"\n                                                 alt=\"\"\n                                                 src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 625px; --smush-placeholder-aspect-ratio: 625\/648;\">\n                                        <\/div>\n\t\t\t\t\t\t\t\t\t                                <\/div>\n\t\t\t\t\t\t\t                        <\/div>\n                    <\/div>\n\t\t\t\t            <\/div>\n\n            <div class=\"progress-bar\">\n                <div class=\"progress-line\"><\/div>\n            <\/div>\n            <div class=\"control-wrapper\">\n                <div class=\"slide-prev\"><\/div>\n                <div class=\"slide-next\"><\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n\n\n\n<section class=\"testimonials\">\n    <div class=\"container\">\n        <div class=\"testimonials-inner\">\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t                <div class=\"benefits-list\">\n\t\t\t\t\t                        <div class=\"benefits-item\">\n\t\t\t\t\t\t\t                                <div class=\"img-wrapper\">\n                                    <img decoding=\"async\" data-src=\"https:\/\/www.centum-d.com\/wp-content\/uploads\/2025\/07\/shake-hands.svg\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\">\n                                <\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t                                <div class=\"benefits-item-value\">+20 100%<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t                                <div class=\"benefits-item-text\">reach after 4 months<\/div>\n\t\t\t\t\t\t\t                        <\/div>\n\t\t\t\t\t                        <div class=\"benefits-item\">\n\t\t\t\t\t\t\t                                <div class=\"img-wrapper\">\n                                    <img decoding=\"async\" data-src=\"https:\/\/www.centum-d.com\/wp-content\/uploads\/2025\/07\/rocket.svg\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\">\n                                <\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t                                <div class=\"benefits-item-value\">+91%<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t                                <div class=\"benefits-item-text\">organic audience growth<\/div>\n\t\t\t\t\t\t\t                        <\/div>\n\t\t\t\t\t                        <div class=\"benefits-item\">\n\t\t\t\t\t\t\t                                <div class=\"img-wrapper\">\n                                    <img decoding=\"async\" data-src=\"https:\/\/www.centum-d.com\/wp-content\/uploads\/2025\/07\/medal.svg\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\">\n                                <\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t                                <div class=\"benefits-item-value\">+38%<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t                                <div class=\"benefits-item-text\">content interactions<\/div>\n\t\t\t\t\t\t\t                        <\/div>\n\t\t\t\t\t                        <div class=\"benefits-item\">\n\t\t\t\t\t\t\t                                <div class=\"img-wrapper\">\n                                    <img decoding=\"async\" data-src=\"https:\/\/www.centum-d.com\/wp-content\/uploads\/2025\/07\/clock.svg\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\">\n                                <\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t                                <div class=\"benefits-item-value\">+208%<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t                                <div class=\"benefits-item-text\">profile visits<\/div>\n\t\t\t\t\t\t\t                        <\/div>\n\t\t\t\t\t                <\/div>\n\t\t\t\t\t\t        <\/div>\n    <\/div>\n<\/section>\n\n\n\n\n<section class=\"case-solution\">\n    <div class=\"container\">\n        <div class=\"case-solution-inner\">\n\t\t\t                <h3 class=\"section-subtitle\">Solution<\/h3>\n\t\t\t\n\t\t\t                <h2 class=\"section-title\">Solution: Analysis and Enhancement<\/h2>\n\t\t\t\n\t\t\t                <div class=\"case-solution-text\">\n\t\t\t\t\t<p>We started by conducting a deep audit of the brand&#8217;s Instagram account, having defined both critical issues &amp; boosting opportunities. We then developed and secured approval for a 1-year brand account development strategy. The strategy was accompanied by the detailed content plan &amp; corporate identity for the Instagram account. The set goals were reached within a week, with KPIs remaining high without using any paid or black promotion methods &#8211; only through proper visual &amp; conceptual positioning.<\/p>\n                <\/div>\n\t\t\t\t\t\t                <div class=\"case-solution-additional\">\n\t\t\t\t\t                        <div class=\"case-solution-additional-item\"><\/div>\n\t\t\t\t\t                        <div class=\"case-solution-additional-item\"><\/div>\n\t\t\t\t\t                        <div class=\"case-solution-additional-item\"><\/div>\n\t\t\t\t\t                <\/div>\n\t\t\t\n\t\t\t                <div class=\"case-solution-statistic\">\n                    <div class=\"case-solution-statistic-list\">\n\t\t\t\t\t\t                            <div class=\"case-solution-statistic-item\">\n\t\t\t\t\t\t\t\tReach after 1 week <span>+571,9%<\/span>                            <\/div>\n\t\t\t\t\t\t                            <div class=\"case-solution-statistic-item\">\n\t\t\t\t\t\t\t\tContent interactions after 1 week <span>+22,7%<\/span>                            <\/div>\n\t\t\t\t\t\t                            <div class=\"case-solution-statistic-item\">\n\t\t\t\t\t\t\t\tProfile visits after 1 week <span>+48,8%<\/span>                            <\/div>\n\t\t\t\t\t\t                            <div class=\"case-solution-statistic-item\">\n\t\t\t\t\t\t\t\tWeb-site clicks after 1 week <span>+44,4%<\/span>                            <\/div>\n\t\t\t\t\t\t                    <\/div>\n                    <div class=\"case-solution-slider-wrapper\">\n                        <div class=\"case-solution-slider swiper\">\n                            <div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t                                    <div class=\"swiper-slide\">\n                                        <div class=\"case-solution-statistic-item\">\n\t\t\t\t\t\t\t\t\t\t\tReach after 1 week <span>+571,9%<\/span>                                        <\/div>\n                                    <\/div>\n\t\t\t\t\t\t\t\t                                    <div class=\"swiper-slide\">\n                                        <div class=\"case-solution-statistic-item\">\n\t\t\t\t\t\t\t\t\t\t\tContent interactions after 1 week <span>+22,7%<\/span>                                        <\/div>\n                                    <\/div>\n\t\t\t\t\t\t\t\t                                    <div class=\"swiper-slide\">\n                                        <div class=\"case-solution-statistic-item\">\n\t\t\t\t\t\t\t\t\t\t\tProfile visits after 1 week <span>+48,8%<\/span>                                        <\/div>\n                                    <\/div>\n\t\t\t\t\t\t\t\t                                    <div class=\"swiper-slide\">\n                                        <div class=\"case-solution-statistic-item\">\n\t\t\t\t\t\t\t\t\t\t\tWeb-site clicks after 1 week <span>+44,4%<\/span>                                        <\/div>\n                                    <\/div>\n\t\t\t\t\t\t\t\t                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n\t\t\t\n\t\t\t                <h2 class=\"section-title\">\n                    Workflow\n                <\/h2>\n                <div class=\"workflow-slider-wrapper\">\n                    <div class=\"workflow-slider swiper\">\n                        <div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t                                <div class=\"swiper-slide\">\n                                    <div class=\"item\">\n                                        <div class=\"item-number\">01<\/div>\n                                        <div class=\"item-text\">Audit of the Instagram account and definition of user profiles<\/div>\n                                    <\/div>\n                                <\/div>\n\t\t\t\t\t\t\t                                <div class=\"swiper-slide\">\n                                    <div class=\"item\">\n                                        <div class=\"item-number\">02<\/div>\n                                        <div class=\"item-text\">Design of the basic corporate identity and visual concept<\/div>\n                                    <\/div>\n                                <\/div>\n\t\t\t\t\t\t\t                                <div class=\"swiper-slide\">\n                                    <div class=\"item\">\n                                        <div class=\"item-number\">03<\/div>\n                                        <div class=\"item-text\">Crafting the account content (bio, highlights, feed)<\/div>\n                                    <\/div>\n                                <\/div>\n\t\t\t\t\t\t\t                                <div class=\"swiper-slide\">\n                                    <div class=\"item\">\n                                        <div class=\"item-number\">04<\/div>\n                                        <div class=\"item-text\">Designing and publishing visual and text content on a monthly basis<\/div>\n                                    <\/div>\n                                <\/div>\n\t\t\t\t\t\t\t                                <div class=\"swiper-slide\">\n                                    <div class=\"item\">\n                                        <div class=\"item-number\">05<\/div>\n                                        <div class=\"item-text\">Setting up and testing pilot campaigns<\/div>\n                                    <\/div>\n                                <\/div>\n\t\t\t\t\t\t\t                        <\/div>\n                    <\/div>\n                    <div class=\"controls-wrapper\">\n                        <div class=\"slide-prev\"><\/div>\n                        <div class=\"slide-next\"><\/div>\n                    <\/div>\n                <\/div>\n\t\t\t        <\/div>\n    <\/div>\n<\/section>\n\n\n<p><\/p>\n","protected":false},"featured_media":2213,"template":"","meta":{"_acf_changed":false},"case_category":[89],"case_tag":[108,41,107],"class_list":["post-1316","case","type-case","status-publish","has-post-thumbnail","hentry","case_category-store","case_tag-digital-marketing","case_tag-ecommerce","case_tag-smm"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.centum-d.com\/en\/wp-json\/wp\/v2\/case\/1316","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.centum-d.com\/en\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/www.centum-d.com\/en\/wp-json\/wp\/v2\/types\/case"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.centum-d.com\/en\/wp-json\/wp\/v2\/media\/2213"}],"wp:attachment":[{"href":"https:\/\/www.centum-d.com\/en\/wp-json\/wp\/v2\/media?parent=1316"}],"wp:term":[{"taxonomy":"case_category","embeddable":true,"href":"https:\/\/www.centum-d.com\/en\/wp-json\/wp\/v2\/case_category?post=1316"},{"taxonomy":"case_tag","embeddable":true,"href":"https:\/\/www.centum-d.com\/en\/wp-json\/wp\/v2\/case_tag?post=1316"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}